In-Stream Ad Insertion: It Changes Everything
Agencies have big ideas on how to reach and engage their target audiences. Connected devices are inherently individual; with mDialog, each connected device is a uniquely addressable market. Our targeting techniques allow you to deliver the content the audience wants with the brand message that is relevant to them, dynamically and in real-time. Finally, the individual is the market.
Dynamic Pre-, Mid- and Post-Roll Insertion
mDialog's ability to dynamically insert pre-, multiple mid-, and post-roll ads into your video is nothing short of revolutionary. Using our innovative ad marker system, you choose the ad insertion points at the places in the video that make the most sense for you. On mDialog's Smart Stream Platform, your video content and ad content remain physically separated; ads are injected into the video content just-in-time at the places chosen by you.
Target Away
The key to a successful advertising campaign is making sure that the right people receive the ads most relevant to them; the mDialog Smart Stream Platform makes this incredibly easy. With features like geo-targeting, time-of-day targeting, frequency capping, impression weighting, you can finely tune your video ad campaigns and ensure that the right ads are being delivered at the right time, to the right people.
Live, Broadcast Feed, and VOD
Our dynamic ad insertion technology was born in the VOD world, but it also works for Live Video and streamed Broadcast Feeds as well. Campaigns can also be targeted at Live or Broadcast Video Feeds, and ads will be delivered at the specified insertion points using the same targeting techniques. You can be sure that your ad campaigns will be delivered to the right people, regardless of the video stream source.
No matter the device, It's All The Same
With mDialog, it doesn't matter whether you're delivering your video into an iPod, iPhone or iPad application using our SDK, the mobile web using our HTML5 player, or to a connected OTT device or Smart TV; our dynamic video ad insertion technology works the same.
A Truly Interactive In-stream Experience
mDialog's overlay technology allows for a truly interactive and engaging overlay experience. Whether you choose to overlay your video discreetly, or provide a fully immersive and engaging experience, your overlay implementation is only limited by your imagination. Video ad campaigns can now be augmented by innovative overlay companion experiences, or overlays can enhance the feature content. And with mDialog, all the same features available to video ads —highly targeted, dynamic and real-time video ads—are available to in-stream video overlays.
Ad Insertion White Paper Download Live Stream
Ad Insertion White Paper